FAQ & Common Concerns
—Squarespace is design-driven, user-friendly and performance focused.
—Explore below and get answers to why you should trust Squarespace and why you should work with a Squarespace designer.
I DON’T WANT ANYTHING FANCY.
Presentation matters and will continue to matter in the online space. A modern website needs to have a simple, beautiful interface that is easy to use and gorgeous to look at, whether you are a yoga instructor, an attorney, a restaurant owner, or a food photographer.
I DON’T WANT MY WEBSITE TO LOOK LIKE A TEMPLATE.
While it is true that Squarespace has a tightly curated library of templates to work with, the templates are there to act as a jumping-off point. I strive to create a website that is distinctly and beautifully branded and uniquely yours, but maintains a familiar user experience.
CAN’T I JUST HAVE A FACEBOOK PAGE?
Facebook is important and can drive traffic and sales, but it’s not a substitute for a website. Facebook is akin to having a booth at a farmer’s market—lots of foot traffic but the creative freedom is limited, the signal-to-noise ratio is low, and, at the end of the day, the visitors belong to the market itself.
CAN I KEEP MY CURRENT DOMAIN?
Yes, your domain is always yours. I will help you set it up so that your web address redirects to your new Squarespace website.
YOU’RE TOO EXPENSIVE.
Well executed website is an investment you make in your business with a value and return that is far greater than the upfront payment you will need to make.
Custom web design typically ranges from $5,000 - $7,000+ at the low end and some larger agencies only intake projects with budgets $10,000+.
Squarespace allows designers like me to be very competitive in our industry. If you hire a cheap web designer, be prepared to keep paying for all the issues you will encounter down the road. Good, thoughtful web design with SEO best practices and wealth of knowledge in web design is not cheap.
AREN’T THERE FREE OPTIONS?
Things are rarely as free as they first appear. Once you add in costs for hosting, domains, themes, apps, plugins, custom domains, and removing third-party ads, you’re looking at a price significantly higher than “free.” An advantage to using Squarespace is the ability to package domains, hosting, customer support, and continued improvements into a single monthly or annual payment.
CAN I TRACK METRICS?
It’s easy to add Google Analytics tracking to your client’s website. Also the Squarespace Analytics App lets you use any mobile device to review site traffic, see the most popular content, and track how visitors find your site.
IS SQUARESPACE RIGHT FOR ME?
While Squarespace is robust and powerful, there are times that it isn’t the best fit for everyone. Squarespace is ideal for any and most small business owner, blogger, entrepreneur who doesn’t have a dedicated IT department but still values clean and modern design.